Last spring some of the Nitro team gathered in LAAX, Switzerland for a week of product testing, feedback, but most importantly just snowboarding for fun with a group of friends. There were not rules, no expectations, just go up to the mountain and snowboard together everyday for as long as the crew was feeling it. Which usually meant from open to close!

The crew consisted of Nitro Team members Markus Keller, Benny Urban, Basti Rittig, Jan Scherrer, Vale, Nitro´s Marketing squad Knut Eliassen, Andi Aurhammer, and Basti Kuhn, Product Genius Dominik Fleissner, and the media crew Lorenz Holder, Luca Crivelli, and Karsten Boysen. It was an amazing week at Laax Resort which always offers the full spectrum of terrain and conditions – full of sun, snow, pow, slush, groomers, pipe, park, and hike-outs. After each day of riding the crew would go back down and relax at the one and only Riders Hotel and discuss product ideas, marketing ideas, and all the funny slams that happened that day until everyone had passed out.

#runtothehills is better with friends!